rework of the e2e test suites

tests/ui/purchase/checkout-hero-cta.test.ts

@@ -0,0 +1,33 @@
+import { test, expect } from '@playwright/test';
+
+test.describe('Marketing hero CTA smoke', () => {
+  test('home hero CTA navigates to packages', async ({ page, baseURL }) => {
+    test.skip(!baseURL, 'baseURL is required to run marketing smoke tests');
+
+    await page.goto('/');
+
+    const cta = page.getByRole('link', {
+      name: /Pakete entdecken|Jetzt loslegen|Discover Packages|Get started now/i,
+    });
+
+    await expect(cta).toBeVisible();
+    await cta.click();
+
+    await expect(page).toHaveURL(/\/packages/);
+  });
+
+  test('packages hero CTA jumps to endcustomer section', async ({ page, baseURL }) => {
+    test.skip(!baseURL, 'baseURL is required to run marketing smoke tests');
+
+    await page.goto('/packages');
+
+    const cta = page.getByRole('link', {
+      name: /Pakete entdecken|Lieblingspaket sichern|Discover Packages|Explore top packages/i,
+    });
+
+    await expect(cta).toBeVisible();
+    await cta.click();
+
+    await expect(page.locator('#endcustomer')).toBeVisible();
+  });
+});