# Coupon Ops Enhancements (2025-11-08)

## Summary
- Added `CouponRedemptionService` + Paddle webhook hooks so successful/failed redemptions are logged and counted.
- Exposed `/api/v1/marketing/coupons/preview` with per-IP rate limiting, structured logging, and localized responses.
- Marketing funnel + checkout wizard auto-prefill coupons from `?coupon=` links and persist selections through Paddle checkout.
- Super Admin dashboard now shows a "Coupon performance (30d)" widget with recent usage + discount totals.
- New artisan command `php artisan coupons:export` exports the last N days of redemptions to CSV for finance/reporting.

## Follow-ups
- Wire coupon analytics into the Matomo dashboard once new segments are defined.
- Expand fraud tooling with IP/device reputation once we roll out the affiliate program.